Matthew Krayton, founder of ⁠Publitics (pub-lit-icks⁠) provides counsel to campaigns at the local, state, and federal levels as well as to clients in the private and public sectors. Matt and Alex dive into topics spanning from ESG (Environmental Social Governance) to the current state of politics, including the Ukraine conflict. He cautions against the pitfalls of “greenwashing” and discusses the political intricacies that surround it.

It’s in the news right now: will weight loss drugs like Ozempic and Wegovy cause a major ripple effect on the food service and restaurant industry? Wal-Mart’s CEO seems to think so. Industry expert and consultant Brian Hutton joins us to unpack the layered implications.

In an engaging and insightful meeting, Alex Greenwood and Zach Giglio discuss the role of Artificial Intelligence (AI) in the world of marketing and communications. Both emphasize the potential of AI as a valuable tool but caution about the need for human expertise to utilize it effectively.

In today’s enlightening episode, we’re joined by Jevon Wooden, a seasoned entrepreneur, podcaster, and doctoral student in Business Administration at the University of Houston. He’s here to share insights into leveraging other people’s platforms (OPP) for business growth, the importance of authenticity in leadership, and much more.

In today’s episode, we welcome back Mickie Kennedy, the founder of eReleases, a leading press release distribution service. Mickie is here to discuss the enduring value of press releases in a digital age and the role that Artificial Intelligence can play in optimizing them.

In this episode, we are joined by marketing and freelancing veteran Brian Justice. Brian and Alex dive into the evolving landscape of marketing, the dynamics of freelancing, and the role of technology in optimizing marketing strategies.

To kick off Season 8 of PR After Hours, Alex shares some hard lessons he’s learned from 13 years as a public relations and marketing consultant.

We are joined by Zeze Peters, the dynamic founder and CEO of Growvare. This revolutionary growth enablement AI not only formulates but also implements comprehensive growth plans spanning ads, email, social, and SEO. Imagine having a solution that handles everything, from the top of the funnel right down to the bottom.

Every small business faces the daunting challenge of growth, often on a tight budget. However, with creativity and strategic thinking, businesses can expand without straining their finances. Here are some cost-effective methods to help your venture flourish:

Crafting a thoughtful book review can be a rewarding experience for the writer and incredibly helpful for both fellow readers and authors. Whether you’re voicing your appreciation or expressing concerns about a book, a well-written review can offer insights and influence decisions. This holds true for popular platforms like Amazon, Barnes & Noble, and others. […]