The economy understandably makes you interested in talking with any and all potential clients. Just watch out for ghosts.
“Ghosts ” go beyond kicking the tires, feeling you out on strategy and discussing fees. They’re the potential clients who could also be called “time vampires,” as they want to meet often and then have you draw up a full-blown proposal and/or contract. Then they disappear. You literally get no response.
Read the entire piece over at PR at Sunrise.