Use social media to follow reporters, producers, editors and others in the news media to get an idea about their editorial preferences and most recent work.
It’s super hard to build meaningful relationships with journalists. It takes a lot of effort – years and years of effort. But don’t worry we’ve put a couple of great tips together that you can follow to help build better relationships with reporters. Remember, slow and steady wins the race in the PR game. Forming relationships takes time, so be patient and keep trying.
We are not working with Tide at this time and unfortunately do not have a contact person for those many people who have made inquiries the past few weeks.