816.945.2477 Team@AlexGPR.com

It’s All Pointless If Nobody Knows Your Name In Business

The goals of marketing are simple to understand. You’re going to want more sales, you are going to want more traffic to hit your website. You’re going to want to be a known quantity. Once you can identify positive and achievable goals, you can put yourself in the right direction and start moving forward with a winning marketing plan. What’s more, you’ll make everything easier for you, your marketing wing or an agency that may be assisting with your marketing work. If you do not know what you want, you will be in trouble, but that goes for all areas of running a business, you need to have a direction to head towards!

Advertising of the Future: What You Need to Know

Businesses need to evolve in order to survive. Technology is advancing so quickly that businesses who don’t make it a priority to keep up will inevitably lose out, and possibly fail altogether. One of the main aspects of any business is advertising. Without advertising, businesses can’t target their audiences and set the bait to reel potential customers in. Advertising is one of the many aspects of business that will change over the next few years and is beginning to dramatically change right now. If you’re willing to keep up, here’s what you need to know.

Tax Pitfalls That Freelancers Must Avoid

The rise of the gig economy has changed the face of the workforce as we know it, with a tidal wave of people supplementing the income from their day jobs with freelance work, or becoming full-time self-employed contractors. While this was previously the domain of freelance writers, photographers, illustrators and graphic designers, changes in the business landscape have seen the rise of web based consumer services like Uber and Air BnB. Often, people draw an income from these services without being fully cognizant of the financial implications.