If your business is not seeing the level of sales you’d like it to online, you need to think about improving the situation and boosting those numbers. To do this, you need to look at your business brand. If you have a strong business brand, you’ll be able to sell a product based on preexisting ideas and opinions of your company. For instance, you might have already sold a product on the market that has seen high levels of sales. During this time, customers noticed that you delivered a high quality item and this added to the strength of your business brand. It’s important to understand what affects your brand and how to make sure it maximises the potential of your business.
As much as we, as humans, like to pretend that disaster isn’t potentially around the corner, it is, and it is at all times! Businesses, from start-ups to leaders of their field, are more susceptible than most to disaster, whether they be ‘natural’ or forced upon them by crime. Although you business owners can’t see into the future, you can take precautions in the present to make sure both you and your business’s futures are safeguarded. Here are five tips to do so:
The internet is a revolutionary piece of technology and a valuable asset for businesses. The biggest and best businesses often get to where they are thanks to their clever use of this technology. In today’s post, I’ll reveal four genius ways other companies are using the internet to their advantage:
Last year was a volatile one for SEO strategy and internet marketing. We went from a world in which the world’s biggest search platform, Google, could be duped, to a world in which we’re not so sure anymore. Worryingly, especially for people who want to supercharge their internet marketing, old fashioned SEO tactics just don’t look like they’re going to work anymore. These marketing woes stem from an update to the Google algorithm that launch late last year. Called Penguin, the update was designed to prevent internet marketers from just churning out junk content with the aim of fooling Google into thinking that the content was authoritative. As a result, Google’s algorithm has become a lot more “human-like.” It’s able to look at a 2000-word piece of text and use data to figure out whether it’s valuable to its audience or not, just like a regular person could. What this means is that things are shaping up to be very different in 2017 than they were in the summer of 2016. Here are some statistics that are going to shape your year ahead.