Best PR Advice…Ever
Posted by Alex on August 29, 2010 · 3 Comments

The Cover-Up was Worse Than the Crime
“When you’re in the mix of these really obtuse situations where nobody really knows the facts, in some sense the facts are less important than your posture toward the facts,” says Mr. Reeves, the former Merrill Lynch media relations executive.
“People are reasonable. They know companies make mistakes, and people will forgive an honest mistake. They will not forgive a dishonest cover-up.”
via P.R. Missteps Fueled Fiascos at BP, Toyota and Goldman – NYTimes.com.
We couldn’t agree more.
Filed under Breaking News: The Media and You, Crisis Communications Plans, Message & Strategy, Public Relations, Tips & Tricks · Tagged with Alex Greenwood, Bad pr, Best PR Advice Ever, Brand identity, Crisis Communication Strategy, Crisis Communication tips, hiring a pr consultant, Kansas City, Kansas City Small Business, lawyers, lawyers vs. pr, legal vs. pr, P.R. Crisis, PR, PR tips, public relations blog, Public relations versus legal, small business, strategic public relations, tell the truth, Tiger woods, Tiger Woods PR, transparency, trust agents
About Alex
Alex has earned a reputation for success and ingenuity from his more than twenty years experience in public relations, journalism, marketing and broadcasting. His career has spanned several industries including healthcare, television, non-profit organizations and higher education.
His work in the news media included positions as an editor, journalist, radio talk show host and vice president of Kansas City Public Television.
He founded AlexanderG Public Relations, LLC in January 2010. AlexanderG PR is a member agency of PRConsultants Group, a collaborative made up of senior-level PR experts in every major market in the United States.
Alex is also the award-winning author of several works of fiction, including the thriller novel "Pilate's Cross" available wherever ebooks are sold--including the the Amazon Kindle store. It is also available in paperback at Amazon, Barnes & Noble and Lulu. Visit the website at www.PilatesCross.com for more info.
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