Choppy PR On the High Seas

Posted by Alex on May 19, 2010 · Leave a Comment 

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We plan to go more in-depth on this shortly, but bad-PR fans can get their daily dose of the effects of:

  1. Crisis communications a mixed bag
  2. Protracted, painful death spirals in the news
  3. The digging (sorry) of deeper holes
  4. The complete loss of BP’s “environmentally strong” brand equity

…all in one story, unfolding on the nightly news, internet and in the papers: the BP Oil Disaster.

This will be a case study that will be used by PR practitioners for years to come. We’ll get our thoughts together for an upcoming post. In the meantime, we’d like to know what you think about this: how bad is it? Or,  are we wrong? Is BP et al handling it well? Leave us a comment–we may include your thoughts in our post.

So what say you, PR pros or armchair PR strategists…any thoughts?

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Filed under Breaking News: The Media and You, Crisis Communications Plans, Message & Strategy, Public Relations · Tagged with , , , , , , , , , , , , ,

About Alex
Alex has earned a reputation for success and ingenuity from his more than twenty years experience in public relations, journalism, marketing and broadcasting. His career has spanned several industries including healthcare, television, non-profit organizations and higher education. His work in the news media included positions as an editor, journalist, radio talk show host and vice president of Kansas City Public Television. He founded AlexanderG Public Relations, LLC in January 2010. AlexanderG PR is a member agency of PRConsultants Group, a collaborative made up of senior-level PR experts in every major market in the United States. Alex is also the award-winning author of several works of fiction, including the thriller novel "Pilate's Cross" available wherever ebooks are sold--including the the Amazon Kindle store. It is also available in paperback at Amazon, Barnes & Noble and Lulu. Visit the website at www.PilatesCross.com for more info.

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